{"title":"Shop","description":"","products":[{"product_id":"okumidorimatcha","title":"Okumidori First Harvest","description":"\u003cp\u003eJade green, velvety matcha from the first harvest. Elegant sweetness, fresh umami and a soft, floral finish, perfect for drinking pure.\u003c\/p\u003e\n\u003cp\u003eEvery spring, for just a few weeks, the first leaves of the tea plant emerge after a long winter. Those first leaves - the shincha - hold everything the plant has built up throughout the year: sweeter, richer in umami and more vibrant in colour than anything harvested later.\u003c\/p\u003e\n\u003cp\u003eThe Okumidori cultivar grows on small family farms in the Wazuka region, Japan. Stone-ground. Shaded for four weeks before harvest to boost chlorophyll and L-theanine.\u003c\/p\u003e","brand":"namacha","offers":[{"title":"Tin","offer_id":50777364463956,"sku":"","price":47.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/okumidori-tin.png?v=1778937302"},{"product_id":"okumidori-matcha-bag","title":"Okumidori First Harvest Refill","description":"\u003cp\u003eJade green, velvety matcha from the first harvest. Elegant sweetness, fresh umami and a soft, floral finish, perfect for drinking pure.\u003c\/p\u003e\n\u003cp\u003eEvery spring, for just a few weeks, the first leaves of the tea plant emerge after a long winter. Those first leaves - the shincha - hold everything the plant has built up throughout the year: sweeter, richer in umami and more vibrant in colour than anything harvested later.\u003c\/p\u003e\n\u003cp\u003eThe Okumidori cultivar grows on small family farms in the Wazuka region, Japan. Stone-ground. Shaded for four weeks before harvest to boost chlorophyll and L-theanine.\u003c\/p\u003e","brand":"namacha","offers":[{"title":"Okumidori Matcha","offer_id":51170598191444,"sku":"","price":43.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/okumidori_refill.png?v=1778937469"},{"product_id":"hojicha-yabukita-40g","title":"Hojicha","description":"\u003cdiv class=\"product__block product__text block-padding text-left\"\u003e\n\u003cdiv class=\"product__subheading body-medium\"\u003e\n\u003cp\u003e\u003cstrong\u003eDark Roast Hojicha,\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003emade from Yabukita tea leaves, this deeply roasted hojicha delivers a warm, nutty flavor with notes of caramelized sweetness. The taste is smooth with gentle umami, balanced by a subtle bitterness. Its rich aroma reveals toasted cacao undertones, perfect for a grounding, caffeine-light moment.\u003c\/p\u003e\n\u003cp\u003eNaturally low in caffeine, the perfect, toasty cup to wind down in the evening.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product__block product__block--accordion tabs-wrapper block-padding\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"product__block product__block--buttons block-padding color-scheme-9\"\u003e\u003cform method=\"post\" action=\"https:\/\/namachamatcha.com\/cart\/add\" id=\"ProductForm--template--26019932275028__main-11850337550676\" class=\"product-form\" enctype=\"multipart\/form-data\" data-max-inventory-reached=\"false\" data-error-message-position=\"cart\" data-product-form=\"\"\u003e\n\u003cdiv class=\"product__submit\"\u003e\n\u003cdiv class=\"product__form__errors\" data-cart-errors-container=\"\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/form\u003e\u003c\/div\u003e","brand":"namacha","offers":[{"title":"Bag","offer_id":52429515227476,"sku":null,"price":27.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/hojicha_refill.png?v=1778937997"},{"product_id":"ceremonial-matcha-bag","title":"Ceremonial Matcha Refill","description":"\u003cp\u003eVibrant green, rich matcha from the first harvest. Bright umami, a gentle sweetness and a fresh, grassy finish, perfect for drinking pure or in lattes.\u003c\/p\u003e\n\u003cp\u003eEvery spring, for just a few weeks, the first leaves of the tea plant emerge after a long winter. Those first leaves - the shincha - hold everything the plant has built up throughout the year: fuller in flavour, richer in umami, more vibrant in colour than anything harvested later.\u003c\/p\u003e\n\u003cp\u003eThe Yabukita cultivar grows on small family farms in the Uji region, Japan. Stone-ground. Shaded for four weeks before harvest to boost chlorophyll and L-theanine.\u003c\/p\u003e","brand":"namacha","offers":[{"title":"Bag","offer_id":52429515129172,"sku":null,"price":37.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/ceremonial_refill.png?v=1778938823"},{"product_id":"ceremonialmatcha","title":"Ceremonial Matcha","description":"\u003cp\u003eVibrant green, rich matcha from the first harvest. Bright umami, a gentle sweetness and a fresh, grassy finish, perfect for drinking pure or in lattes.\u003c\/p\u003e\n\u003cp\u003eEvery spring, for just a few weeks, the first leaves of the tea plant emerge after a long winter. Those first leaves - the shincha - hold everything the plant has built up throughout the year: fuller in flavour, richer in umami, more vibrant in colour than anything harvested later.\u003c\/p\u003e\n\u003cp\u003eThe Yabukita cultivar grows on small family farms in the Uji region, Japan. 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Shaded for four weeks before harvest to boost chlorophyll and L-theanine.\u003c\/p\u003e","brand":"namacha","offers":[{"title":"Tin","offer_id":52091585593684,"sku":null,"price":41.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/ceremonial_product_tin.png?v=1778939097"},{"product_id":"gift-combi-okumidori-en-ceremonial","title":"Matcha Duo - Okumidori \u0026 Ceremonial","description":"\u003cdiv class=\"product__subheading body-small\"\u003e\n\u003cp\u003eExperience the best of both worlds with our Matcha Duo Gift Set.\u003c\/p\u003e\n\u003cp\u003eFeaturing our single origin Okumidori, known for its smooth umami and delicate nutty sweetness and our Yabukita Ceremonial, a balanced harmony of vegetal depth and quiet richness.\u003c\/p\u003e\n\u003cp\u003ePerfect for those who appreciate the art of matcha or as a thoughtful gift for someone special.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"namacha","offers":[{"title":"Tin","offer_id":52809046753620,"sku":null,"price":79.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0844\/7236\/5396\/files\/duo.png?v=1778939134"}],"url":"https:\/\/namachamatcha.com\/en\/collections\/all.oembed","provider":"Namacha Matcha","version":"1.0","type":"link"}